Category

Crisis Communications
Public relations for financial institutions pose a triple threat of heavy regulations, complex products, and public mistrust. Mitigate risks by following the four pillars of financial services PR: Building trust, understanding regulations, developing a crisis plan, and communicating simply.
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Businesses of all sizes rely on their reputation to attract top talent, acquire customers, and differentiate themselves in a crowded marketplace. And while a good reputation can take years to build, one mere misstep or negative event can undermine that work in hours. If you aren’t proactively protecting your reputation now, make it your 2023...
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And building one will actually make your company stronger What would you do if your company experienced a security breach right now? What would you tell your clients and employees? What if a board member created a storm with a questionable tweet or an executive was accused of harassment? How would you handle the media?...
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SGA President Stephanie Gray talks to Forbes about how to build trust effectively with stakeholders. Read more at forbes.com.
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SGA Communications is a boutique public relations and strategic communications agency bringing creative storytelling to corporate clients.