OUR INDUSTRIES

Experience Across B2B Vertical Markets

We serve B2B clients across a range of industries, with a focus on complex regulatory and compliance environments. 

Legal and Professional Services

Great talent is the key to your success. We turn your unique perspectives into industry-leading insights that build reputation and win clients.

You can trust us to:

  • Articulate what makes you unique in your business
  • Increase your executives’ visibility among prospective clients and talent
  • Improve awareness about your brand and its offerings

Financial Services

We understand the complexities of the financial services industry, from retail banking to institutional investing.

Our consultants have more than two decades of combined experience helping financial institutions build and foster trust with important stakeholders, including customers, investors, regulators and the public.

You can trust us to:

  • Create original content campaigns that attract clients and prospects
  • Build your brand through authentic storytelling
  • Secure positive news stories that highlight your contributions to the industry or communities you serve
  • Help you mitigate reputational impact of negative news stories or industry trends

Technology

In the fast-moving world of B2B technology, prospective buyers are inundated with sellers promising to address all their needs. We help B2B technology companies differentiate and promote cutting-edge innovations in commercial real estate, financial services, health, logistics and more.

You can trust us to:

  • Refine your narratives and messages to appeal to a broader audience with less technical experience
  • Distinguish your products and solutions from others on the market
  • Increase media attention around the problem your solutions address
  • Raise visibility for your founders to promote more effective fundraising

Healthcare

When it comes to communicating about care, you need a partner who understands the many nuances of the healthcare environment.  From payors and providers to pharmaceutical companies, we have helped dozens of clients create and execute communications strategies for caregivers, physicians, patients and administrators.

You can trust us to:

  • Define your key buyers and influencers in a complex ecosystem
  • Articulate your value in terms your audience can understand
  • Leverage your leaders’ unique perspectives to create excitement for your brand

DON’T TAKE OUR WORD FOR IT

“We engaged with SGA in preparation for an upcoming business acquisition. SGA took the time to get to know the nuances of the project, which translated to quality materials and valuable communications coaching for our leadership team.  We now work regularly with SGA to maintain the high standard that the group provided.”

Kelly Kish Newman
President, Oncology Convergence, Inc.

How can we help?